Keyword Counter & Frequency Checker

What this keyword counter does

This keyword counter tool takes any text you paste in and shows you which words and phrases show up most often. You get the total word count, character count, sentence and paragraph count, an estimated reading time, and a frequency table you can sort and filter.

It is handy when you are editing a blog post, checking a product description, or just trying to see whether you leaned on the same word too many times. Nothing is uploaded. The counting happens in your browser, so you can paste drafts without worrying about where they end up.

How to use the keyword frequency counter

1. Paste or type your text into the box.
2. Pick whether you want to see single words, two-word phrases or three-word phrases.
3. Turn on the stop word filter if you want to hide common words like "the", "and" and "of".
4. Set a minimum count to hide words that only appear once.
5. Copy the results or export them as a CSV file to open in Excel or Google Sheets.

What the results mean

• Count: how many times the word or phrase appears.
• Density: the count as a percentage of your total words. If a word appears 6 times in a 300-word text, its density is 2%.
• Phrases: two- and three-word combinations often tell you more than single words. "Discount code" says more about a page than "code" on its own.

What is keyword density?

Keyword density is the share of your text taken up by one word or phrase. The formula is simple:

A quick example. Say you write a 500-word article about unit pricing and the phrase "unit price" appears 10 times. That is 10 ÷ 500 = 0.02, or 2%.

People often ask what the "right" density is. There is no magic number. Google has said for years that it does not use a target keyword percentage, so chasing 1% or 3% will not do much for you. What density is useful for is spotting problems: a word that takes up 5% or more of your text will usually read as awkward and repetitive, and that is worth fixing for readers regardless of search engines.

For a deep dive into search engine entity optimization, see our in-depth research guide on Keyword Density Explained & Google Helpful Content Strategies.

Keyword counter vs. keyword stuffing

Stuffing means repeating a keyword unnaturally just to push it up in search. It makes writing hard to read and it is the kind of thing search quality guidelines warn against. Use the counter as a proofreading aid instead:

• Look at your top five words: Do they match the topic of the page? If not, your focus may have drifted.
• Check for one word dominating the list: Swap a few repeats for synonyms or restructure the sentence.
• Look at the two- and three-word phrases: They show the actual topics you covered.

A quick example

Imagine you paste in this short paragraph:

"Our unit price calculator makes grocery shopping easier. Enter the price and size of each pack, and the unit price calculator shows the cheaper option per ounce."

With stop words hidden and phrases set to two words, you would see "unit price" and "price calculator" at the top, each appearing twice. That tells you the paragraph is clearly about unit pricing and a calculator, which is exactly what the writer intended.

Who uses a keyword counter?

• Bloggers and content writers checking drafts for repetition.
• Small shop owners reviewing product descriptions and titles.
• Students checking essays for overused words.
• SEO beginners learning how their pages are worded before they compare them to what ranks.

Tips for better results

• Focus on 2-word and 3-word n-gram phrases to discover natural semantic variations.
• Filter common stop words (the, is, at, which, on) when reviewing keyword frequency distributions.